Change
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Nowadays in business, we have Change Management, which in turn requires Change Managers, as if Change is a recent development, a new technology for which people need guidance in order to accommodate it in their lives.
This is an instance of concept creation by marketing consultants, which has evolved a whole new managerial mezzanine.
Many people resist change, after all, it implies moving outside of the comfort zone, and this makes people edgy.
No-one is entirely comfortable with the unknown, but for some this manifests as an exciting, anticipatory frisson, whilst for others it’s an all-pervading sense of dread.
Change is the constant. Change is the one thing in life that can be relied upon absolutely not to change. It’s the ultimate paradox.
Change represents new experiences, speculative anticipation, and excitement, as we stretch ourselves to rise to new challenges. It’s possible to be happy in our day-to-day lives… a loving relationship, savings deposited in the bank, kids en route to university, smart motor vehicles adorn the front drive… life has been generous.
Stability and contentment are very valuable commodities, but they don’t set the world on fire. Sometimes things need a good shake-up, mix up the molecules, turn life’s template on its head, introduce change.
It’s the anticipation of a new experience that excites us and gets our blood pumping. We dutifully take our body to the gym, but what about exercising those wasted muscles — sight, taste, smell, hearing, touch and emotion – they all need a good workout, too.
Our very survival is dependent upon the ability to change when circumstances alter and make it necessary. Without change, life stagnates and dies. Change keeps us alert, both mentally and physically – the ability to think on one’s feet is a good indication of an ability to adapt.
Internet marketing is constantly changing, as it evolves in tandem with the technological developments that make it possible. When I started my online projects, I first learnt how to create static html web pages, with the intention of applying a standard business model, utilising one time offers and email promotions.
Then the whole interactive social networking phenomenon rudely shouldered its way into my life, and though I tried to ignore it, I was postponing the inevitable. If I didn’t adapt to accommodate these new aspects of online business, I’d fail.
So Reward Rebel was created, and I joined a multitude of social networking communities, with the cold-blooded intention of manipulating them to suit my business objectives.
This plan was ambushed by the disarming friendliness and altruism of the people who inhabit these cyber realms, and another adaptation was required. Change is a cycle, a flow, it’s the rhythm of life itself.
Take a step outside your comfort zone, “feel the fear, and do it anyway”.
Reward Rebel
Filed under Making money online, Affiliate Marketing, Internet Marketing |
Constant change and the “do it anyway” attitude… isn’t this something we blindly accepted as a child? We always sought after improvements, adventures, reaching goals, moving forward step-by-step,…
Funny how we handle all that stuff as an adult, isn’t it?
I like the “do it anyway” attitude still. Or, “You have to do it anyway, so do it now so it’s out of your head.”
The “do it anyway” attitude gave me the power to step in front of the camera at first. It gave me the courage to be the first test candidate in assessment centers. It gave me the confidence of doing a wonderful job, letting my concern of incompleteness and imperfection disappear.
Great, great stuff your article, RR.
~Marcus
Internet Business Guide’s last blog post..How To Get New Clients Using E-mail
Marcus -
Wow, thanks. “Feel the fear, and do it anyway” certainly beats the pants off “when I’ve done this, then I’ll do that” ;-D
Change is scary yet usually rewarding. I don’t mind changing things I can kind of control (like my lifestyle, the place I live etc.) but I find it harder to accept new products or services. I’m always a bit reluctant to change in this way… weird eh?
Zhu’s last blog post..Stuck In A Moment
Zhu -
Ain’t we complex critters? Your mention of products and services, reminds me of how irritating it is when you’ve found a product that you adore, and they decide to bring out a ‘new and improved’ version (in other words, they ruin it).
Still you can’t let the bastards get you down;-D
Welcome back Reward Rebel,
Change is the inevitable process that leads to success and happiness. If there were no changes, life would be a boring routine. No new goals, no new methods, no new excitement, and no new characters to meet. Perhaps it’s not fear of change that people fear but failure to cope with the change.
The change is there, it’s not to be feared; it’s their assessment of themselves or self worth that denies moving towards the change. Thus, people have to believe in themselves to welcome change - and have success and happiness.:-)–Durano, done!
Durano Lawayan’s last blog post..Curtain Call for Castro
Durano -
Very valid distinction. People fear change for all sorts of reasons, whether it’s the change itself, how they’ll cope, what its impact will be. Some folk miss out on so much, because they are afraid, and consequently go through life as a spectator, instead of a participant.
In friendship;-D
I think in our every day lives it’s hard to accept change. There have been lots of times in my life when I didn’t want change and then after the fact I was glad I embraced it. Great post, RR.
CrAzY Working Mom’s last blog post..Tyler and Chicken Little